Video / Short
Save Small Businesses: Fight AI Advertising Dominance! #shorts
Therese Grittner explains why she worries that local businesses will be drowned out as large corporations spend heavily on AI advertising. She uses a search for the best cheeseburger nearby to show what is at stake.
Video summary
Therese Grittner says she really does not want small businesses to disappear to corporations, because small business owners cannot compete with that level of budget.
Her example is a search for the best cheeseburger near you. McDonald's, she says, has a bazillion dollars it can put into advertising and into flooding AI with answers to that question. She is clear that this is not a dig at anyone who likes McDonald's. What she wants is to keep hearing from local businesses, and to still be able to find the hole-in-the-wall cheeseburger place that has been there for 100 years instead of being surrounded by corporate billboards.
Video transcript
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I really really don't want small businesses to disappear to corporations because we as small business owners can't compete with that level of budget. That was the entire dream of it is I realized so like for cheese we're switching from plumbers to cheeseburgers. So like if you put in like where's the best cheeseburger near me, McDonald's has a bazillion dollars they can dump into advertising and flooding AI with like answer best cheeseburger question.
You may love McDonald's, so don't take this personally, but like I want to hear from the local businesses and I want to make sure that they're not getting drowned out by the bazillion dollars that large corporations are going to now put into AI advertising and AI optimizing. I don't want to be surrounded by billboards screaming large corporation companies like, "No, this is where the cheeseburger is. I want to find the hole in the wall cheeseburger place that's been there for 100 years and still be able to go and eat